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Finding Success in Your Why

December 4, 2004

Have you ever taken the time to ask yourself these
questions? Why am I doing this business? No, really - why
am I investing the time to do this every day? What's the
purpose? What reasons cause me to do this, versus not doing
this?

Is your reason simply a surface answer, like money, or
stuff, or "to get out of debt"? Very few people ever take
the time to ask themselves this simple yet profoundly deep
question.

True success exists in the answer to this question. In
fact, one of the very reasons so few make it big (I'm
talking about the "dream money," the
luxuriously-and-ridiculously-large-lifestyle money) is that
very few are willing to ask, contemplate and answer this
simple yet profoundly deep question.

Often people seek help, months or even years into their
networking careers, searching for answers to their lack of
production. There are many reasons for lack of production
in the face of consistent work habits. Yet most can start
at the core of their existence and find the answer.

Why is it that you eat every day? Why is it that you show
up for your job? If you don't eat, you begin to painfully
shrink away, become increasingly ill, and soon simply stop
existing. Death becomes you.

If you fail to show up for your job, you will no longer be
employed, which means the roof over your head no longer
exists, the relationship you had with your significant
other may wither away, your children look at you cross-eyed
on the way to the orphanage, and strange men come to pick
up your car, your furniture and your lifelong collection of
belongings. You're left with nothing.

Do you eat just because you must? Do you show up for your
job just so you can make a bi-weekly check and pay the
bills?

Search deeply in your soul for the reasons WHY you do
things, and you're much likelier to DO those things…and do
them well. Marketing as a profession is not a requirement
in life. We must eat, sleep and breathe-but we don't HAVE
to do marketing.

We do it for a reason. If you can find the reason or
reasons you ended up here, your search for success will
finally have ended. Victory will become you. Those who know
exactly why, who know the true reasons that cause them to
act, are those who achieve success with ease.

Find yourself a purpose and you'll find more than enough
inspiration to guide you through even the most treacherous
storms life brings you.

In your search for your core reasons for doing this
business, you may come up with a list of inspiring reasons
that will cause you to act with a fervency so great, some
would describe you as insane, crazy or "workaholic."

In reality, you have found a level of balance and peace
which cause things to come to you with ease. Your purpose
is so great and so clear that the actions it takes to
create or produce become second nature. Success comes to
you with ease.

Others may have to search long and hard for a purpose, not
only in their businesses but in their lives in general.
Choose carefully the locations where you go to seek answers
to your life's purpose. Find a quiet place. Sit and write.
Think and ponder. Decide what the real reasons are for your
desire for riches or whatever else it is that you seek in
this business.

Achieving absolute clarity in your reasons for doing
business will make doing business much more fulfilling.
There's simply no time, no room for fogginess of mind on
the platform of success and accomplishment.

The moment you discover your true reasons for doing this as
a profession, the second you become clear, that is the
instant when you'll discover how effortless success can be.

Ask yourself, "Why?" And take the time to come up with the
answer!

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